How Clixpert helped AMCO Locksmith Perth to generate 10,000 Leads through SEO marketing service in 10 years
1. Key Achievements in first 3 years
2. Websites optimised for Google search (SEO)
3. About The Client
AMCO Locksmiths Perth, a family-owned small business in the trades industry, established and operating for over 15 years in Perth, WA, providing quality and reliable automotive locksmith & general locksmith services to its customers. Owned and operated by Magnus & Chris, the business has flourished many folds in growth & revenue with the adoption of a well-thought digital strategy, with a key focus on SEO (search engine optimisation). Magnus is no stranger to providing customers with the right Locksmithing advice and solutions. Magnus Aller, Director (Co-Owner) at AMCO Locksmiths says that “from residential/commercial locksmiths, auto locksmiths, to locksmith products, every improvement we make is about meeting our customers' needs to help you do your business better.”
AMCO Locksmiths are a Member of the Master Locksmiths Association of Australasia Ltd (MLAA)
Prior to discovering SEO marketing services using Clixpert Digital, Magnus allocated a budget to promote Google Ad campaigns. With customers and the future in mind, Magnus believed their SEO footprint was too far from being basic, and while self-education got him started, he sought after a greater understanding of SEO best practices. AMCO Locksmiths engaged with Clixpert Digital, after seeing numerous trades websites ranking strongly for SEO (google organic), and then decided to get Clixpert to build a new and well-coded website with SEO at the forefront of it all.
4. Key Problems
5. The Winning Solution
In order to construct a website that created both an ideal customer experience and drove organic traffic continuously, Magnus utilised Clixpert Digital to firstly study the current website issues, identify SEO gaps and recommend opportunities, research the Locksmith industry and its competitors, discover growth related keywords, target key locations, and increase brand awareness. So, in the long term more customers would search for the brand, instead of a generic search term.
"From the very beginning of this undertaking, SEO was at the front of every decision made even though it meant to spend good money into a long-term investment that would yield more sales/revenue", Magnus said.
6. Our SEO Approach (Strategy & Execution)
Using Clixpert’s wide range of SEO staff to handle & manage various aspects of SEO on an on-going process, it was critical to follow this approach for best results:
7. Results
The AMCO Locksmith has had a phenomenal growth year after year in the last 12 years, with an increase in their business value of being a start-up small business worth $50K approximately, to now being worth $2 million give or take (based on presumptive figures).
With RESULTS driving SEO efforts in a mere 3 hours/week work schedule (ie 12 hrs monthly), AMCO Locksmiths saw phenomenal growth with Clixpert’s SEO services. Since the new website went live in July 2009, Magnus has experienced these results:
“Our organic traffic & leads have improved significantly in the three years, which means more leads and new visitors leading to new sales. We wanted to be better and Clixpert Digital has helped us achieve that.” Says Magnus.
8. Client Feedback
"Using Clixpert Digital has been a wonderful experience in growing my Locksmith business in the last 10 years. I've enjoyed working with Ranjan and his team and building a digital strategy to carry our website even further in the organic rankings. I feel like we've barely scratched the surface of what we can do using Team Clixpert. As I learn and get better with SEO, I look forward to growing and learning the new digital trends which are evolving so quickly, especially with the marketing mix of Social Media, which has also created growth opportunities for our business. Every month it gets more and more exciting to look at the Performance Reports and see how we are doing."
Magnus Aller
AMCO Locksmith & Perth Emergency Locksmith WA
Watch Magnus’ feedback on Youtube
9. Moving Forward Strategy
10. About Clixpert’s SEO Expertise
The Clixpert SEO team has over 30 years of combined team experience that has worked on over 300 websites to date, specialising in SEO coding & design, Landing Pages, Copywriting, Conversion Rate Optimisation, identifying the errors and resolve them, and looking for more opportunities to grow their client’s business by way of SEO Planning (strategy) and Implementing actionable tasks to achieve goals.
The SEO Team is headed and managed by Thomas D’Souza who has been in Business management, IT technology, and Digital Marketing for over 25 years. The SEO team consists of highly experienced & trained Web developers for SEO framework, Graphic designer, Copywriters, Link Builders, Quality Testers, and SEO client managers.
Are you looking for SEO marketing services? Then please contact us below for a free consultation to see if we can help you grow your business through SEO or any other digital marketing services.
Contact us at 1300 254 973 for a free consultation to see if we can help you grow your business.